Download I Love New York Logo – I Love New York is a logo and a song that are the basis of an advertising campaign and have been used since the
The logo is a hieroglyph which was created by Milton Glaser and that is the letter I capitalized, followed by a red heart symbol ( ♥ ), below which are the letters N and Y in capital letters, written to the source American Typewriter .
In 1977, William S. Doyle, Commissioner of the Department of Commerce State of New York, hired advertising agency Wells Rich Greene to develop a campaign of marketing for the State of New York. Doyle also recruited Milton Glaser , a graphic designer who worked on the campaign, and created the design based on the campaign
The image became especially prominent after the terrorist attacks of September 11, 2001 in the city, creating a sense of unity among the population. Many visitors to the city after the attacks purchased and wore shirts with the logo as a sign of support. Glaser created a modified version to commemorate the attacks, saying “I Love NY More Than Ever” ( I love New York more than ever ), with a small black spot in the heart symbolizing the site of the World Trade Center . The black dot indicates the location within the island of Manhattan .